1. Behind-the-Scenes Magic: Preparing for the Influencer Trip

Giving your audience a behind-the-scenes look at your golf influencer trip builds excitement and a sense of exclusivity. Share videos and photos of your team prepping the course, setting up welcome kits, and highlighting unique course features. These sneak peeks not only showcase your attention to detail but also create buzz among followers who will be eager to see the finished experience through the influencers’ eyes.

2. Daily Golf Challenges: Bring the Fun to Life

Organize a “Challenge of the Day” series for influencers to compete in during their visit, like longest drive or trick shot competitions. Capture and share these moments on social media to highlight the fun and playful atmosphere at your course. Challenges like these create engaging, shareable content while demonstrating the unique features of your course in action.

3. “What’s in the Bag”: Gear and Golf Insights

Leverage the popularity of “What’s in the Bag” videos by having influencers showcase their equipment while on your course. These posts resonate with golf enthusiasts, as they highlight the specific clubs and gear used on your course’s unique terrain. It’s also an opportunity to subtly tie in pro shop offerings, creating a potential sales boost.

4. Live Q&A: Engage Golf Fans in Real Time

Host a live Q&A with the influencers on Instagram or YouTube directly from your course. Golf fans can ask about the influencers’ experience, their favorite holes, and their tips for playing better golf. This type of interaction fosters engagement and gives potential visitors an authentic feel for what it’s like to play your course.

5. User-Generated Content Contest: Amplify the Experience

Encourage your followers to engage with the influencer trip by running a user-generated content contest. Ask them to recreate shots or moments shared by the influencers, using a branded hashtag. Reward the most creative entries with prizes like discounted tee times or branded merchandise to drive both engagement and course loyalty.

6. Influencer Social Media Takeovers: A Fresh Perspective

Let the influencers take over your social media accounts for a day to provide a fresh, personal perspective on your course. They can share their favorite parts of the trip, tips for tackling the trickiest holes, or dining experiences at the clubhouse. This collaboration expands your reach to their audience while adding variety to your content.

7. Signature Hole Showcase: Focus on Your Unique Features

Ask influencers to create content focused on your course’s signature hole, including strategy tips, memorable moments, and stunning visuals. A dedicated post or video about this feature can highlight what makes your course special and motivate golfers to visit and experience it for themselves.

8. Play Like the Influencers: Launch Exclusive Packages

Following the trip, create and promote an exclusive “Play Like the Influencers” package. Offer tee times, itineraries, and challenges that replicate what the influencers experienced. This gives fans a tangible way to connect with the trip and encourages bookings at your course.

9. Content Giveaway Campaign: Build Buzz and Loyalty

Host a giveaway during the trip to capitalize on the excitement. Followers can enter by engaging with trip content—liking, sharing, or tagging friends. Offer prizes like free rounds of golf, merchandise, or even a stay-and-play package to build buzz and expand your course’s reach.

10. Highlight Reel Mini-Documentary: Showcase the Best Moments

After the trip, produce a highlight reel or mini-documentary featuring the influencers and the best moments from the event. Use it to tell the story of the trip, showcase testimonials about your course, and share the stunning visuals captured throughout. This polished content is perfect for social media, email campaigns, and your website to keep the momentum going.